Interview with Greg Thibodeau | CEO of


Written by True Tamplin, BSc, CEPF®

Reviewed by Subject Matter Experts

Updated on March 21, 2023

Greg Thibodeau | CEO of


Success leaves clues.

Finance Strategists sat down with Greg Thibodeau of He shared his thoughts on the past, present, and future of the company, as well as insight gained from running the business.

Who is Greg Thibodeau?

Q: Who are you and what’s your background?

Born in France on a Canadian air force base, my family moved to Canada in 1964, emigrated to the US then became a US citizen at age 17. Mid-western raised, a graduate of Utah State University with a BS in economics. Fresh out of college, I went to work with Chrysler Credit Corporation in their management training program. Within 2 years, I was recruited to a sub-prime finance start-up, SNAC, then recruited to a large sub-prime finance company, The Finance Company. Eventually moving on to Capital One Auto Finance, Mercedes Benz Credit entity,, Americredit, and then co-founded

Q: Who has been your biggest influence, and why did they have such a significant effect on you?

Jesus Christ, late to be “reborn” my faith in Jesus has influenced me beyond any other influences in my life. My faith has brought me humility, empathy, reduction in pride, and joy-filled adult life. My faith has had a profound change in all my relationships including family, friends, employees, business associates, and how I lead

Q: Knowing what you know now, what advice would you give your younger self?

Wish I would have reached out to Jesus and found faith early in life.


Q: What is

Since 2003, operates a direct-to-consumer lending marketplace for auto and motorcycle loans. Utilizing a large lender network, is directly connected to our lenders’ decision engines. A consumer applies for purchase new/used, refinancing, private party, or lease buyout loans and within seconds, we display to the consumer up to 4 loan offers to choose from. Consumers have up to 30 days to select the loan that best fits their needs. Furthermore, we are currently holding 4 patents to protect our 5-star processes.

Q: What makes different from its competitors?

Choice, transparency, clarity in lending, and the ability to become fully informed prior to, during, and after the lending process. With valuable web-based tools, content, and award-winning articles, excels at providing consumer value through the lending lifecycle.

Q: What led you to start

Being in the lending space my entire career, a thirst for something better than going to a dealership and experiencing a process that most consumers would classify about as unpleasant as getting your teeth pulled. There had to be a better way. We discovered it, built it, and experienced it every day.

Q: What has the experience of building the business taught you?

Humility, perseverance, and gratitude.

Q: Where do you see things headed for you and the company in the next 5 years? is currently in a growth cycle. Generally, from the start of Covid, it looked bleak, which changed quickly as during the lockdown, consumers flocked to to refinance their vehicle, giving us an outstanding finish to 2020. The trend continued with a slight twist as consumers flush with savings look to buy new and used vehicles and is here to help. Eventually leading us to an exit within 5 years.

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About the Author

True Tamplin, BSc, CEPF®

True Tamplin is a published author, public speaker, CEO of UpDigital, and founder of Finance Strategists.

True is a Certified Educator in Personal Finance (CEPF®), author of The Handy Financial Ratios Guide, a member of the Society for Advancing Business Editing and Writing, contributes to his financial education site, Finance Strategists, and has spoken to various financial communities such as the CFA Institute, as well as university students like his Alma mater, Biola University, where he received a bachelor of science in business and data analytics.

To learn more about True, visit his personal website or view his author profiles on Amazon, Nasdaq and Forbes.